What does your logo say about your brand?
Some logos and brands have become so embedded in our culture and everyday life that we can recognise them even if we see just a small portion.
When you see certain shapes and colours they make you feel various emotions. So what do the shapes, fonts and colours of your logo portray to your potential customers?
A logo should be designed in such a way that it serves your purpose and communicates your message. It should be suitable for letterheads, websites, leaflets, brochures, invoices, social media, and almost everywhere, so that it represents your company or a brand of your own.
When designing a logo or even when creating an important document or proposal, a business card or brochure it is essential to know what colors to add and which ones to stay away from. In order to do that you must know what the different colors mean in the business world.
What does your logo say about your business?
For details on what your logo means check out this infograhic…