So you may have a web site for your business – great that’s a good first step, but there is so much more to marketing your business effectively online than just having a web site. If you’re new to promoting products and services online then it can get a bit confusing to say the least! […]
Continue readingThe people behind small businesses in Kent are intelligent, creative, hard working, and focused! But I worry when I see them working harder than they have to on every aspect of their business. They’re wearing all the hats and making things happen as best they can, but they haven’t started marketing online with a website. […]
Continue readingEvery now and then people ask me about programs that are claimed to increase their web site rankings in the search engines. A friend sent me an email today telling me about a new bit of software by Brad Callen, an internet marketer, called “Directory Submitter“. It’s designed to make the process of getting links […]
Continue readingYes, that is what you should do if you have a web site. Do I do it? No, not as often as I should. The search engines love new, fresh, unique content so you should update your web site as much as possible. Unfortunately, it’s down to time though and www.haydonrouse.com isn’t a priority for […]
Continue readingI wrote back in January about my entry into the SEO World Championships. To remind you, it’s basically a competition to get a new web site to rank top on the major search engines for the phrase “globalwarming awareness2007“. I managed to get the site listed in Google within about 2 weeks of launch. Not […]
Continue readingIf you have a web site you should think about creating linkbait! If you’re somehow involved with online marketing you’ve probably heard the term “linkbait” before. However, for many people who don’t “live online” they probably haven’t. So this post is for you if you haven’t heard of it before. The term linkbait is used […]
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